Toy for Small Child

My daughter is soon turning 2…

And to put it bluntly, she is a handful

To keep her occupied we are always looking for new ways to educate and entertain her

But it turns out that we are not alone…

More than 100,000 people type in ‘toys for 2 year olds’, ‘best toys for 2 year olds’ etc. into google every month

Being a keen eyed entrepreneur you see this as an opportunity

You have done your research and found that there is room in the market for a new simple toy that will keep a small child occupied for a period of time


Your Task

You are to design and build a prototype of a toy. One that if proves successful, could be mass manufactured

Your Client

Your client (a typical 2 year old) likes bright bold colours, putting anything that fits in their mouth, pulling things apart and leaving them on the floor, emotionally manipulating their parents and occasionally throwing a tantrum or two


Constraints and Considerations


Small children like to chew things so it needs to be non toxic (no paint, no manufactured board) and your toy must be strong and not break apart into small pieces easily

Small children also like to grab and pull things so there cannot be any sharp edges

You need to be able to build your toy in the time frame given to you (think about how long it has taken to do other projects as a reference when designing)

You need to build it (think about your skill level and design a toy that you can build)

You want every family to experience your toy so you will need to keep costs down (RRP approximately $20ish)


Parents and relatives are the ones making the purchase so it needs to be appropriate for a 2 year old to satisfy their ‘i’m a good parent’ belief

It needs to be appropriate for a 2 year old and something they want to play with, not just a projectile

Parent’s don’t like spending time picking up toys so it needs to be easy to clean up and put away


Task Requirements

  1. Brainstorm – What are you thinking? Put it on some paper
  2. Research – Look at what others have done/are doing? Try to find what’s popular
  3. Sketches – Start putting your own ideas down on paper (annotations can help make your idea clearer)
  4. Design Option – Draw the toy you have decided to build to scale, with notes letting someone know what your toy is made of, colours, and any other special details
  5. Material List – Give me a parts list so i can get them to you
  6. Construction – Build/Make your toy

More information on your client

Below – Look for the toys that the children are playing with